The German Brand Monitor: What’s really on the minds of brand decision-makers
Brand decision-makers are (actually) well aware that a brand will only succeed if it is holistically considered, developed and implemented. […]
Brand decision-makers are (actually) well aware that a brand will only succeed if it is holistically considered, developed and implemented. […]
Single-use plastic cutlery is a symbol of a global throwaway society. Such cutlery will be banned in the EU as […]
Trade fairs are places of many different interactions. They are where people meet, connect with contacts, discover new things and […]
In the economic and societal structure that prevails today, resources and objects are largely used according to a linear pattern […]
According to a recent study, data-driven retailers and consumer goods manufacturers have measurable advantages over their competitors. Three out of […]
The promise on the “Flink” website sounds tempting, at least in some big-city neighbourhoods. “Groceries delivered in 10 minutes. No […]
With the passing of Gottfried Böhm on 9 June, Germany has lost one of its most eminent 20th-century architects and […]