Strong brands provide guidance, reassurance and identity. But brand leadership is evolving: brands are taking on more responsibility than ever before, becoming enablers of change. We spoke to selected jury members of the German Brand Award […]
With the adoption of the ‘Nationale Kreislaufwirtschaftsstrategie (NKWS)’ (engl. National Circular Economy Strategy)on 4 December 2024, the German government is sending out a clear message: by 2045, Germany wants to become a global leader in resource-efficient […]
How can the ideals of the historic Bauhaus still provide guidance today? In an interview with ndion, Dr Annemarie Jaeggi, Director of the Bauhaus Archive, explains how the institution links the legacy of the Bauhaus with […]
