The renowned architecture competition enters the next round – and raises the bar for 2025. With a new brand identity, new categories and an innovative event concept, the ICONIC AWARDS will strengthen international exchange and make pioneering design and architecture more visible than ever before.

The former formats ICONIC AWARDS: Innovative Architecture and ICONIC AWARDS: Interior Products are merging to create a ground-breaking platform for architecture, interior design and product innovation: the ICONIC AWARDS. In 2025, this new format will bring together even more visionaries and decision-makers from architecture, design and industry – offering global reach, strong networking and valuable knowledge transfer.
New Design & More Categories
The awards will open for entries on 4 March 2025 with a new brand identity: Modern, International, Visionary – this new look emphasises the importance of these qualities in the world of architecture.
In addition to the rebrand, the Awards will also introduce content updates: With the categories ‘Office and Workplace‘, ‘Healthcare’ and the new special category ‘Circular Design‘, the German Design Council as the organiser of the awards is making a clear statement – a stronger focus on sustainability, renovation and the intelligent use of resources. Forward-looking design means thinking ahead, closing loops and shaping change. In addition, a new special award, the ‘Debut Work of the Year’, worth €10,000, will actively support emerging talent.
International Award Ceremony with Added Value
The 2025 Awards Ceremony will also be reimagined as a day-long event packed with inspiration. Expert talks, matchmaking sessions and a speakers’ corner will create space for knowledge transfer and interdisciplinary exchange. Where architecture meets business, innovations are born that shape our living environment and the design of the future.
A distinguished panel of experts will come together to select the best projects, bringing exceptional expertise to the table. Jury members include Stefan Diez, product designer, Jonas Bjerre-Poulsen, co-founder of Norm Architects (Copenhagen), Tina Kortmann, director of UNStudio (Amsterdam), Wei Wu, partner of gmp Architekten (Shanghai) and many more…

About the ICONIC AWARDS 2025
More visibility, more opportunities – the new ICONIC AWARDS provide a stage for tomorrow’s ideas and projects. They open up networking and business opportunities and pave the way to new markets. They are aimed at architects, interior designers, designers and companies who are shaping the future with visionary projects, innovative products and sustainable concepts.
Submission deadline: 16 May 2025
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