John Maeda has long been considered one of the most creative and innovative thinkers on the digital design scene. While he was still at the MIT Media Laboratory, his work and his highly regarded publication “Laws of Simplicity” set new benchmarks for designers. After his term as President of the renowned Rhode Island School of Design, Maeda left to make his way in the business world. Initially he worked as a design partner for Kleiner+Perkins, then later as Global Head of Computational Design + Inclusion at Automattic. He has also worked as a consultant and board member for Ebay, Sonos, the Smithsonian Design Museum and the Wieden + Kennedy agency. His lectures and his studies, which are freely available to the public, are the source of much discussion and are always highly regarded in the design world. John Maeda is currently Chief Experience Officer at Publicis Sapient, an agency belonging to the Publicis Group which specialises in digital business transformations. His job is to provide ongoing support for the company through his expertise in design and technology.

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