The Kieler Woche sets high standards for its annual new corporate design – and not just recently. Since 1959, the corporate design has been chosen in an invitation-only competition that enjoys a high reputation worldwide. The […]
Due to the Corona pandemic, the Munich Oktoberfest had to be cancelled in the last two years. This autumn, from 17 September to 3 October, the 187th edition of the “Wiesn” is to take place again. […]
The traditional logo, a stylised condor in a circle, goes back to Otl Aicher; the airline Condor has also advertised with the claim “We love flying” for many years. Now the company has unveiled a new […]
On the way to the ecological, digital and social transformation of the economy and society, design is considered one of the key competences. Accordingly, it is important to support companies, agencies and designers and to promote […]
Everyone is probably familiar with Deutsche Telekom’s logo, the large, magenta-coloured T. Now the group is consistently adapting its brand identity to its “Leading Digital Telco” strategy and putting the brand on course for the future. […]
If there is one thing brands have to do in this day and age, it is to make themselves unique and, above all, recognisable. Most of the time, this is attempted primarily through design. Too often, […]
