Alongside digital showrooms, the trade fair Maison&Objet is also offering digital design talks from 4 to 18 September. Using staged snapshots, the showrooms invite virtual visitors to delve into the […]
By Moritz Piel, GMK Markenberatung. Real, but not quite: augmented reality (AR) long ago left the realm of fantasy. This enriched vision of the real world has entered everyday life. […]
Volkswagen is developing its own operating system for all its vehicles Many manufacturers believe that, in the future, cars will be nothing other than driving smartphones. To reach this point, […]
Be it a recruitment drive, brand marketing or a product launch – companies need to be good storytellers in their brand communication. Whether they are talking about their services and […]
Tina Müller, CEO of Douglas, honoured as Brand Manager of the Year at the 2020 German Brand Awards. On the occasion of this distinction, Müller talked in March 2020 about […]
Digital applications have long been able to do more than entertain. They are interactive, offer a positive user experience and enable new services and forms of information. Some even aim […]
Digital transformation on building sites. Robots to autonomously carry loads in the future An increased rate of residential construction as well as large and complex new-build projects demand solutions that […]
Digitalisation and transport. German Patent and Trade Mark Office on innovation and technological trends Where in Germany are the most innovations created? What is happening with digitisation? What are the […]
Putting the question: an interview with Andreas Diefenbach from Phoenix Design Interview by Thomas Wagner. In an interview with Andreas Diefenbach, managing partner of Phoenix Design, we spoke about the […]
Dark patterns. UX design with societal side effects In an increasingly digital economy, the physical contact between consumers and businesses is being replaced by digital user interfaces with increasing frequency. […]
Recent months have been characterised by a global mantra: stay healthy, be considerate of others and act responsibly. The protection of public health will be a society-wide issue playing a […]
How will we move and travel in the future? How will that change the appearance of our cities? What consequences will there be for businesses, production chains and supply chains? […]
By Lutz Dietzold. This is a surreal moment – life feels like we are in a science fiction novel where the last chapter has not yet been written. Everything is […]
Society is changing and we are developing new expectations for everyday objects, our living environment, services and experiences. How do these demands, new technologies and environmental conditions shape the design […]
ASMR, autonomous sensory meridian response. Exhibition in Stockholm The author Clemens Setz described it thus: “A pleasant tension broke out on my scalp, travelling slowly down through my neck, combined […]